Creative Direction & Layout

Internationally acclaimed house producer Sonny Fodera was set for live tours of USA, New Zealand and Australia in 2018 with music artist management company Palm Artists.

To support his tour, BLOOD was tasked with conjuring creative visuals – we captured Sonny’s energy and developed a colourful creative treatment and poster campaign. Rolled out globally both online and in print, the successful campaign highlighted his tour dates and the respective venues.